Tuesday, 8 January 2013

Banner Year for Canadian Airlines


     Canada's major airlines reported record load factors last year, with planes carrying substantially more passengers on average despite a sluggish economy.
     
 Load factor is a closely watched industry metric that tracks the percentage of passengers in available seats on any given airline's flights. Increased fare levels and load factor helps boost profit for airlines and it offsets higher fuel costs throughout the year.

 
     Air Canada said it had managed to fill its planes to record levels both in December and for the year as a whole. In a recent news release, Chief executive officer Calin Rovinescu said that they had to expand its seat capacity by 1.8% in 2012, so there were more seats available overall. But passenger traffic increased by even more, 3.2 % in December, which caused the load factor to jump even higher. The airline booked 12.6 billion revenue passenger miles in 2012 as a whole.

 
      Meanwhile, Air Canada's main rival, WestJet, saw its load factor hit 81.9 per cent. For the year as a whole, Calgary-based WestJet's passenger traffic was up 7.1 per cent to 4.5 billion revenue passenger miles. Each figure rose by 1.1 percentage points, and the annual figure represents an all-time record for Canada's biggest airline.

 
      As for future plans for 2013, Air Canada intends to launch its new low-cost carrier, Rouge, in the summer, while WestJet plans to break into the short-haul market with its new regional entrant, Encore, in mid-June. Looks like both  Air Canada and WestJet should brace for a dramatic year in 2013!
     I believe that the fact that load factors are on the increase is a positive indication in terms of the direction the Canadian economy is going especially considering government cuts. Happy flying Canada!

 
To read more on this article click here 



4 comments:

Dpac said...

I would say that this post does make a lot of sense because if you look at the current makeup of Canada's population, majority of the people residing in Canada are immigrants. So, it does make sense that there is a lot of travelling because people wish to visit their relatives back in their homeland at least once in a few years. I would say that this has a HUGE impact on this. Another reason for people to travel would be for leisure. A lot of people enjoy travelling to different countries for vacations and to explore and thus it also played a significant role in this scenario.

Mr.Lamanna said...

Great formatting of this blog's template (background wall paper, font, etc) - very fitting.

Great education their Jill with such terms as "load factor."

Do any of you guys think the increased popularity of sites such as Priceline, Expedia, etc., etc., has an effect on these strong statistics? Note: these sites also enable airlines, hotels, and travel companies the ability to offer deals and last minute deep discounts.

Interesting post.

Adiel said...

Discounts online definitely do have an impact on the travelling, with low prices middle class citizens are able to afford trips around the world. I do think that airplanes are the most popular way to travel around the world. Air Canada is one of my favorite planes because they have moves you can watch and the food is decent!!:D

Unknown said...

As Deepak just mentioned, Canada comprises of many immigrants from all over the world and hence travelling near and far is essential to visit family and friends. Immigrants you are able to afford the flights will definitely travel more often and this will increase profit in the number of people travelling to and from Canada. Many popular airline sites allow people to book a cheap trip which will help restore the economy.